Given my undying love for energy drink commercials combined with my ongoing appreciation for all things Kyle Korver, I was delighted to see this Oscar-caliber cinematograpied, edited and scored ad last night on the local Salt Lake affiliate — if only to make me forget that I was otherwise watching Memo Okur single-handedly destroy my favorite basketball team.
Yup, Memo had, I believe, 41 points through three quarters and was so confidently hitting every single shot he took that he resorted to blowing away pretend smoke from a fake gun that he cleverly made out of his hand and then putting it away in an imaginary holster on at least two occasions — all while sorta looking like Titus Pullo from Rome.
Good night for the Pacers all in all.
Yet, the silver lining is below.










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Maybe it’s because it’s my line of work, but I’d seriously reconsider naming an energy after a dog food:
EVO